Brighter things are happening downtown and Creative is happy to be part of the change. The Times announced the purchase of the Tribune headquarters in downtown Tampa in May of 2012. The purchase marked the end of the 123-year-old Tampa Tribune as a stand-alone daily newspaper. The Times began its history about 134 years ago as the West Hillsborough Times out of Dunedin. It was known for most of its existence as the St. Petersburg Times, but changed its name to the Tampa Bay Times in 2012 to reflect the home territory it serves in Pinellas, Hillsborough, Pasco and Hernando counties. Get the full project details here. And check out the time lapse video below of the unveiling of the new exterior signage.